Hyundai Launch New Ioniq Sub Brand

Article by: Steven Allen.

Hyundai is bolstering its range of EV cars by introducing a sub-brand of vehicles over the next four years, with three EV's named.

Sharing its name with the firm's big-selling hatchback, the new vehicles will be told apart by using a numerical naming system similar to Volkswagen, with odd numbers used for SUVs and even numbers for saloons and other models.

When is this happening?

The first production model to adopt the new name will be the 2021 Ioniq 5, a compact crossover based on the radical 45 concept from last years Frankfurt Motor Show.

Next will be the 2022 Ioniq 6 electric sports saloon, which takes inspiration from the low-slung Prophecy concept. And lastly, a yet unseen SUV called the Ioniq 7 will land in 2024.

The final production designs of all three remain under-wraps, with Hyundai previously stating that they plan for each one to have a distinctive and different design featuring 'pixel' headlights.

By 2025, Hyundai intends to launch 16 new EVs to increase its annual EV sales to more than 500,000 - the equivalent of just over 10% of its total sales in 2019.

New Hyundai Sub Brand
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